Philips Life with Sleep Apnea Strategy
Obstructive Sleep Apnea(OSA) is a potentially life-threatening condition where breathing stops repeatedly during sleep. This is due to an obstruction in the upper airway.
The therapy for OSA is CPAP (continuous positive airway pressure) in which a user wears a mask in bed which receives pressurized air from a CPAP unit, ensuring the airway stays open.
The Sleep Apnea therapy experience is riddled with problems and ripe for improvement.
Role: Strategy Lead, Design Lead
@ Essential Design, 2008
